Adventures in typography begin!! I was contacted earlier this year by some ole friends of mine Francesca and Andy to design a CD cover for their wedding. Francesca discovered a lovely Letterpress wedding Cd on Etsy.com and sent me the link and asked that come up with something that would resemble what she sent. Here is the original art she was attracted to:
Once I had a clear idea of what she wanted then I got to work. I picked a couple fonts and used the color scheme that was employed on her wedding invitation and came up with final design. The challenges were with my lack of experience with typography. I seldom get requests on type-only designs. The success in this design is being able to layout the type in a balanced and tasteful way.
I had to do a ton of adjusting to get the different fonts to look good with one another and a major challenge was picking which words would look good with the different fonts, picking colors to go in certain spots and to make sure color was balanced and varied throughout the piece. I spent 80% of the time doing just that. The idea process was done for me (Fran knew what she wanted), the words used were written up by Francesca and the colors were already picked by the designer would designed the invitation.. so my big chunk of the work was alignment, kerning and tracking and font manipulation. I spent hours on it and learned ALOT.
After I was finished and sent the final file to the client (friends) I was very pleased to find that they LOVED it. ~smiles all around~
We had a lovely experience working with Marcie - who has been a good friend since our old G'ville days. The artwork was simple, yet stunning. In fact all our guests were raving about the design. Marcie is a wonderfully creative designer and an amazing, amazing, amazing friend. Our wedding was terrific and super memorable! We love you very much, Marcie!
ReplyDeleteFrandy